Content Creator
Job Description
Our partner is a growing international business operating within the Sportsbook and Casino sector and is looking for a creative and commercially minded Content Creator to support content production across multiple brands and markets.
In this role, you will create content for social media, websites, blogs, landing pages, CRM campaigns and promotional activity, supporting acquisition, retention, brand awareness and customer engagement.
You will work closely with Marketing, CRM, Design, Media Buying and Affiliate teams to create content that is creative, relevant and performance focused.
Location: Nicosia, Cyprus, On Site
Responsibilities:
• Create engaging content for social media, websites, blogs, landing pages, CRM campaigns and promotions
• Develop content that supports Sportsbook and Casino acquisition and retention campaigns
• Produce written, visual and short form video content for different digital platforms
• Create campaign messaging focused on engagement, conversion, CTA and customer action
• Adapt content for different brands, markets, audiences and channels
• Build and manage content calendars and publishing schedules
• Create platform specific content for Instagram, Facebook, X, TikTok, Telegram, YouTube and emerging platforms
• Monitor industry trends, competitor activity, viral content and sports events to identify content opportunities
• Collaborate with Media Buyers, CRM, Design and Affiliate teams on campaign content
• Analyze content performance and improve reach, engagement, conversion and content quality
Requirements:
•3+ years of experience in Content Creation, Social Media, Digital Marketing or a related field
• Strong copywriting, storytelling and content planning skills
• Experience creating content across multiple formats and digital platforms
• Understanding of SEO, keyword usage, hooks, CTAs and content optimization
• Experience producing short form video content for social media
• Proficiency with tools such as Canva, Adobe Creative Suite, CapCut, Figma or similar
• Ability to follow briefs and create content for different goals such as engagement, conversion, clicks and retention
• Strong understanding of trends, audience behavior and platform specific content
• Ability to manage multiple projects in a fast paced international environment
• Excellent English communication skills
Valued knowledge:
• Experience within iGaming, Sportsbook, Casino, FinTech or regulated industries
• Familiarity with iGaming terminology, odds, keywords, hooks, CTAs and promotional content
• Experience working with influencers, affiliates or online communities
• Knowledge of AI powered content creation tools
• Experience supporting performance marketing, CRM and acquisition campaigns
• Additional languages are an advantage
What’s in it for you?
Our partner offers an exciting opportunity to join a growing international business at an important stage of development. The right person will have the chance to support multiple brands, contribute creative ideas, work closely with experienced marketing teams and help shape content activity across international markets.
Benefits:
• Relocation support to Cyprus
• Visa support where required
• Private medical insurance
• Company paid return flight home after one year
• Flexible working hours
- Department
- Marketing
- Locations
- Cyprus
- Employment type
- Full-time
- Industry
- Betting, Gaming & iGaming
Colleagues
About Hireroo
We redefine recruitment by focusing on a rich back to basics approach that focuses on genuine relationship building both with our clients and our candidates, offering a truly bespoke service that revolves around that perfect match. With global reach and equipped with profound industry insights and an extensive network, we have now earned the trust of globally recognized iGaming and fintech companies. Standing firmly as the go-to partner for these industry leaders, collaborating on numerous local and global HR projects, we take pride in our role as true lifetime partners for both our clients and candidates.