Our client is looking for an experienced Head of Acquisition Marketing to lead performance driven growth strategies across multiple digital channels and international markets. This position would suit a commercially minded leader with strong expertise in paid media, data driven decision making, and team management within fast paced online industries.

Location: On site - Ta' Xbiex

Responsibilities:

As a Head of Marketing, your broad responsibilities will include but are not limited to:

• Define and execute the overall acquisition marketing strategy across various digital channels

• Lead and mentor a team focused on paid acquisition and campaign performance

• Manage substantial marketing budgets while ensuring strong return on investment and efficient customer acquisition

• Oversee campaign activity across channels such as PPC, paid social, display, affiliate partnerships, programmatic advertising, and app marketing

• Analyse campaign performance, customer behaviour, and acquisition funnels to optimise conversion and retention

• Work closely with CRM, product, analytics, and creative teams to align growth initiatives with wider business goals

• Identify new traffic opportunities, market trends, and growth channels across regulated and international markets

• Ensure campaigns remain compliant with local regulations and advertising requirements

• Build reporting frameworks and present acquisition performance insights to senior stakeholders

• Support testing strategies including landing pages, creatives, audience segmentation, and conversion optimisation initiatives

• Manage relationships with external partners, agencies, and media providers where required

Requirements:

• Previous experience leading acquisition or performance marketing teams within iGaming, digital entertainment, fintech, or high growth digital sectors

• Strong hands on expertise across PPC and paid acquisition channels including Google Ads, Meta Ads, DSPs, and programmatic platforms

• Proven experience managing significant acquisition budgets and scaling campaigns internationally

• Strong analytical mindset with experience using tools such as Google Analytics, Looker Studio, Tableau, AppsFlyer, or similar platforms

• Solid understanding of attribution models, conversion tracking, customer lifetime value, and acquisition metrics

• Experience working across multiple GEOs and adapting strategies based on market performance and regulations

• Ability to combine strategic leadership with hands on campaign oversight

• Excellent communication and stakeholder management skills

• Experience managing and developing high performing marketing teams

• Familiarity with CRM and retention strategies would be considered an advantage

What’s in it for you?

Our client offers an exciting, challenging role in a collaborative, dynamic environment. The right person will find many career growth opportunities in their company, whether you want to advance your technical skills or aspire to leadership in the future.

Benefits:

• Health insurance

• Supportive and collaborative team culture

• Onsite lunch and company-covered mobile plan

• Gym membership

• Team events and social activities